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Google Places
The G1 Blueprint - Google Places
Worksheet for Search Engine Optimization Project Planning
Congratulations on taking the first step to improve the performance of your existing or new website. Here is the information we need to formulate a plan for optimizing your web and conducting keyword research that will tell us what search phrases are actually being used out of roughly 400 million searches over the past 60 days. This is where the process starts. If you want to find out how your website ranks with major search engines today, take advantage of our
Free analysis offer
Step 1 of 4 -
25%
Our Google Places Results
If you are a brick and mortar shop and want to get found locally, you need to have a fully optimized Google Places Listing if you want to get ranked in the 5 Spot. If your Google Places listing is not ranked in the 5 Spot, the number of clicks you will receive will fall off dramatically.
Once you have a fully optimized Google Places Listing and your GP listing is ranking at the top of the 5 Spot, you will want to immediately design and deploy a
World Class Wordpress Website
so you can not only compete in your local market, but compete globally via Google Organic.
Describe the marketing strategy of your business.
Who are your best customers, not company names but by type of business or consumer profile if you have one. Why are they the best?
You can type the equivalent of several pages of info above.
What is the desired conversion action
What is the main goal of your site; to collect a lead, provide free information or sell a product or service?
Also enter any secondary conversion actions if applicable?
What is your value proposition?
Why should someone buy from you?
Use the calculator below to determine the long term value of a client for your business.
Enter Lifetime Customer Value
What is the web address/URL of the site that you want us to optimize?
What do you like/dislike most about your site?
Preferred search engines on which you specifically desire to improve your site's rankings?
Google
MSN/Bing
Yahoo
Other
Most of our SEO efforts focus on Google; which is the world's most used search engine.
Your Products/Services
In rank order of priority to the importance of the success of your business, list the products or services that you provide, a brief 2-10 word description. Considerations regarding importance: gross profit , growth potential, unique competitive niche, what you are best known for, what you do best, what you want to do more of.
Product/Service #1
Product/Service #2
Product/Service #3
Product/Service #4
Provide four 2 to 5 word phrases that you might use to search for what you do or want to do on an internet search engine. No one word phrases, please, unless the word is a unique brand name or trademark.
Keyword Phrase #1
Keyword Phrase #2
Keyword Phrase #3
Keyword Phrase #4
What is the geographic scope of your market?
Local
Regional
National
Global
Clarify your markets as selected above.
What we are looking for are countries, states or provinces, city names for your market areas for targeting the geography in your keywords and phrases.
For example, if you are selling widgets in the United States, what are the target states/cities you cover in the USA in rank order? We are looking for naming priorities for search engines.
Competitor Analysis
Who are your top 4 major competitors? Company name, city and state (province) or the www URL, if you have it. We will look at their websites to get an idea of how they are ranked by search engines, the degree of optimization of their webbiste and what they are targeting.
Competitor #1
Competitor #2
Competitor #3
Competitor #4
Name
First
Last
Address
Street Address
Address Line 2
City
State / Province / Region
Zip / Postal Code
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Antigua and Barbuda
Argentina
Armenia
Australia
Austria
Azerbaijan
Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia and Herzegovina
Botswana
Brazil
Brunei
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
Cape Verde
Central African Republic
Chad
Chile
China
Colombia
Comoros
Congo
Costa Rica
Côte d'Ivoire
Croatia
Cuba
Cyprus
Czech Republic
Denmark
Djibouti
Dominica
Dominican Republic
East Timor
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Ethiopia
Fiji
Finland
France
Gabon
Gambia
Georgia
Germany
Ghana
Greece
Grenada
Guam
Guatemala
Guinea
Guinea-Bissau
Guyana
Haiti
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jordan
Kazakhstan
Kenya
Kiribati
North Korea
South Korea
Kuwait
Kyrgyzstan
Laos
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macedonia
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Mauritania
Mauritius
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Morocco
Mozambique
Myanmar
Namibia
Nauru
Nepal
Netherlands
New Zealand
Nicaragua
Niger
Nigeria
Norway
Northern Mariana Islands
Oman
Pakistan
Palau
Palestine
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Poland
Portugal
Puerto Rico
Qatar
Romania
Russia
Rwanda
Saint Kitts and Nevis
Saint Lucia
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia and Montenegro
Seychelles
Sierra Leone
Singapore
Slovakia
Slovenia
Solomon Islands
Somalia
South Africa
Spain
Sri Lanka
Sudan
Suriname
Swaziland
Sweden
Switzerland
Syria
Taiwan
Tajikistan
Tanzania
Thailand
Togo
Tonga
Trinidad and Tobago
Tunisia
Turkey
Turkmenistan
Tuvalu
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
Uruguay
Uzbekistan
Vanuatu
Vatican City
Venezuela
Vietnam
Virgin Islands, British
Virgin Islands, U.S.
Yemen
Zambia
Zimbabwe
Country
Phone
Email
Do you have a budget for your SEO or web design or redesign project?
Yes
No
We can tell you what we can do that fits your budget or recommend a strategy.
Google Places/Map Budget
SEO/SEM Budget
Website Design Budget
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